The problem:  Pigeon came to us an established global brand that had no presence in the US market, they were looking to become a product leader in the baby bottle category but did not know how to connect with the US market & its consumers. 

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Our Solution: We combined Influencer partnerships & UGC creators to educate parents of newborns of the unique product features of Pigeon & what makes them better than their competitors. We were able to scale this message with paid ads. 

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The Outcome: Pigeon has since become positioned as a premium product that is highly regarded by parents which has led to a 255% increase in website sales & 44% increase in website conversion rate in 10 months

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